What's the Difference Between AR and VR?
Do you ever wonder why Mark Zuckerberg is investing in VR or why almost each social network tries to launch AR services? Let’s find out if we should pay attention to these things and, furthermore, start using them. We are going to determine what VR and AR are and then compare them.
VR and AR definitions
VR is an abbreviation of virtual reality, which is created with the help of technical means. A person sees a completely different world, the immersion in which is provided through vision, hearing, sense of smell, and so on. It's all about imitations.
AR (augmented reality) is a technology, which brings something new to the real world or, vice versa, removes some things from it. One example is you launch an app on your smartphone and see animals playing in your flat.
VR (Virtual Reality) Technology
The development process started in the 50s of the last century and, despite it, the prevalence of VR is unsatisfactory. The first VR helmets were presented by Philco Corporation in 1961. However, today they are considered more like AR helmets.
Morton Leonard Heilig is the father of the VR industry. He created the first in the world simulator Sensorama – a bulky device, which immersed people in virtual reality.
Popular VR things are the following:
Virtual Reality Suit;
The virtual reality suit guarantees a sea filled with emotions. You are going to be taken to whenever the computer wants: the outside world is replaced with a virtual one. The suit is equipped with an LCD or OLED display, an acoustic system, and other things, which create an illusion of touch and wind.
Because of the cost of a VR suit, VR headsets, glasses, and gloves are being used more often. After a person puts them on, he sees only a virtual world. Gloves with embedded sensors read the movements to transmit them to the character on the screen. This means the headsets don't just detect the direction in which you're facing, but any movement you make in those directions.
Of course, not all solutions have such features. To test some of them, you need to buy simple VR glasses or a helmet.
VR technology helps in the following industries:
Software engineering and development;
Furthermore, VR opens up wide opportunities for studying. Fascinating classes in history, geography, and other subjects are possible.
AR (Augmented Reality) Technology
As we said before, VR replaces your vision while AR complements the real world. Most solutions require a smartphone, but glasses may be needed as well. It is important to note that with AR glasses you can see the world around you.
Well. Let’s take a look at some use cases.
“Trying on” furniture, wallpapers, and so on. Before a renovation, it is sometimes difficult to choose a good option. So, thanks to modern solutions you are able to find out how the wallpapers or something else will look in your interior.
Promotion to increase sales. Are you choosing a kettle, but don’t know which one to buy? Some global producers offer the AR feature to simplify your choice and, subsequently, increase their revenue.
To turn new customers into regular ones, some retailers and other companies launch AR games or create resources with helpful content. A great example is books coming to life. Customers just need to scan QR codes.
Consultation. It is convenient when you can scan a QR and then see all details about a necessary product. Moreover, there may be contacts (phone numbers or a link to the chat). AR allows you to create concise business cards with only your or your company’s name and a QR code.
Environmental conservation. Various paper manuals and large flyers are no longer needed. AR might reduce paper consumption.
Of course, we can’t help mentioning the masks in different social networks and apps. It is also an AR technology.
Perhaps, in the near future, we’ll be able to quickly search and see information in front of our eyes with the help of AR glasses.
VR is a technology with awesome use cases. It replaces your surrounding world with a new fictional one. There are no restrictions and limitations – you are able to choose where you want to be present. However, you are totally controlled by the system.
This technology is going to transform industries, but currently not every user and company is ready for it. The first reason concerns the devices (their accessibility for mass users). The second one has to do with the network bandwidth. Current mobile networks cannot withstand the load. That’s why 5G has been developed.
With AR, you stay in your world but make it “advanced”. AR requires mainly smartphones, so everyone is able to try the solution. Unfortunately, AR can only project images in a limited area (the screen of your smartphone). You have to pretend that something is in front of you staring at a small screen of your smartphone or tablet.